The audience are able to identify the plot of the film as we have got it in a basic order in the trailer of when the events happen.

Although at the begin of the trailer we decided to use the first shot of a long shot of the forest with the title 'March 3rd, four friends entered Ashwood Forest'. We then deliberately go back in time to 'Holly' discovering the diary in school before they enter the forest. By doing this we are able to give a mysterious effect from the start of the trailer with the audience being able to understand why they went into the forest into the first place.

We also used a 'flashback' technique in our trailer to show the basic plot to the audience, we also got this effect from the trailer of 'The Woman In Black'. We did this by doing close up shots of the characters reading from the diary and then as 'Holly' reads it with the diegetic dialogue as the voice over goes onto the flashback long shot of Mary getting bullied. We thought this was a successful technique being able to show the history of Mary and the purpose of them entering the forest effeciently and quickly.

Throughout the trailer then we didn't give too much away of the basic plot to the audience as we wanted to leave many code of eginma's. We did this by using the deaths of people in different orders, and intergrated 'scary' shots of Mary.